Olives from Spain – Sales support campaigns

A brand identity refresh and new campaign theme for this major European trade association.

We’ve designed a new logo that works on standard outputs but can be easily extended onto merchandising and trial products.

Our campaign then centres around tapas – the quintessentially Spanish cuisine that Greek, Italian and French competitors can’t use with any credibility! It’s ripe for social media – #badasstapas – and ties in with a new generation of ambassador chefs.

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